Not everyone wants to have a triathlon coach, or can afford one. On the other hand, there are lots of triathletes out there who need some guidance and accountability on their journey to achieving their sporting goals. SWAT was created specifically to address the needs of these people.

For less than what you’d pay for a coffee per day, members of SWAT receive the guidance and structure that they need.

A daily training programme for 365 days of the year. In the winter a base plan to address specific sports weaknesses and to build general fitness and then in the summer, as you approach your ‘A’ race, a specific plan. Both of these programmes are based on your personal weekly time allocation for training. For example, if you are preparing for a standard distance event and have 8 hours per week that you can consistently devote to training, then we have a plan that builds from 6-8 hours per week. In addition to that, all athletes get access to the exclusive SWAT Facebook page where they can communicate with other likeminded SWAT members. And for specific guidance from yours truly, all you need do is tag me in your SWAT Facebook post and I’ll do my very best to answer your question. Finally, you get full access to every single product that I have created, all of which enhance in some way the training plans. These documents are designed to help you change your generic training plan into one which is customised to your specific fitness levels and racing goals.

Oh, I nearly forgot. You also get member benefits which includes at least 2 x 15 minute calls with me each year (although in truth if you need 3 or 4 then I’m happy with that) as well as exclusive discount bonuses with our partner products such as:

  • Quintana Roo and Litespeed Bikes
  • Suunto Watches
  • Raceskin Custom Triathlon and Cycle Clothing

To join SWAT today for just £30/month, please click below. We trust that you’ll be completely happy with your membership, and to back this up we have a 30-day satisfaction guarantee. If, within the first 30-days, you have connected with us on the SWAT Facebook page as well as on TrainingPeaks (no cost on this), you’ve requested and participated in a training programme, and had a phone call with Simon, and you end up deciding SWAT isn’t right for you, we will refund your £30. This is our happiness guarantee, and you can’t go wrong!